Northern Ireland meets London’s West End to promoting the island of Ireland for business tourism
Thirty-five leading meetings and events’ professionals attended the recent ‘Ireland Meets the West End’ event in London.
The annual B2B event – organised by Tourism Ireland in conjunction with Tourism NI and Fáilte Ireland – saw the buyers meet, and do business with, some 36 tourism businesses from across the island of Ireland, including the Slieve Donard Hotel and Spa.
The aim of ‘Ireland Meets the West End’ is to grow business tourism from Great Britain to Northern Ireland and the island of Ireland.
The event provides a valuable opportunity for the companies from here to showcase and sell their product and to convince the buyers to confirm their meetings and events in Northern Ireland for 2023 and beyond.
Judith Cassidy, Tourism Ireland’s Acting Head of Great Britain, said: “Tourism Ireland was delighted that so many top meetings and events’ professionals took the time to attend our ‘Ireland Meets the West End’ event and meet our partners from across the island of Ireland demonstrating their commitment and interest in the island of Ireland for 2023 and beyond.
“Business tourism is an important, high yield sector and Tourism Ireland has been undertaking a busy programme of activity throughout 2022 to grow business from this sector.
“Our promotions have been highlighting our world-class venues and facilities, as well as ease of access from Great Britain and the unique experiences on offer here.”
‘Meet in Ireland’ is the official MICE (meetings, incentives, conferences and events) brand for the island of Ireland.
It comprises three tourism authorities –Tourism Ireland, Tourism Northern Ireland and Fáilte Ireland – who work in partnership to promote the island of Ireland as a leading conference and meeting destination.
Tourism companies from Northern Ireland and the island of Ireland taking part in ‘Ireland Meets the West End’ include:
- Aloft Dublin City
- A Touch of Ireland
- Clayton Hotel Burlington Road
- Cork Convention Bureau
- Druids Glen Hotel & Golf Resort
- Dublin Convention Bureau
- Dylan Hotel
- EPIC The Irish Emigration Museum
- Fota Island Resort
- Galway Convention Bureau
- Guinness Storehouse
- Hastings Hotels
- Hayfield Family Collection
- Hillsborough Castle and Gardens
- ICC Belfast
- Jameson Distillery Bow St.
- Kerry Convention Bureau
- Killashee Hotel
- Lough Erne Resort
- Lough Eske Castle
- MHL Hotel Collection
- Mount Juliet Estate
- O’Callaghan Collection
- Slieve Donard
- The Convention Centre Dublin
- The Fitzwilliam Hotel Belfast
- The iNUA Collection
- The K Club
- The Montenotte Hotel
- The Shelbourne Hotel
- Tifco Hotel Group
- Titanic Belfast
- Trump International Golf Links & Hotel Doonbeg
- Visit Belfast
- Visit Derry
- Wallace Travel Group