SERC Marketeer Is On Top Of The World


Global Accolade for NI Marketeer

South Eastern Regional College’s Senior Communications Officer, Michelle Rankin, from Lisburn, has been named the Chartered Institute of Marketing’s (CIM) Overall Worldwide Top Student 2019.

Michelle achieved the award for gaining the highest overall mark throughout the world in the Level 6 Digital Diploma in Professional Marketing this year.

Michelle is due to receive the award at CIM’s annual graduation ceremony which takes place at Westminster, London on Saturday 16 November. The Top Student certificate and £500 prize is kindly sponsored by the Marketing Trust.

On top of the world: SERC marketeer Michelle Rankin is the world’s TOP CIM student.

Michelle said: “I am delighted to have achieved the CIM Overall Worldwide Top Student Award for 2019 for achieving the highest overall mark in my Level 6 Digital Diploma in Professional Marketing. I am extremely proud of my achievement and that all my time and hard work really paid off.

“Thanks to my role at SERC being varied and challenging, I was able to draw on my professional experience which was very beneficial when applying theory to practice. I was able to base my assignments on real life scenarios for digital marketing at SERC.

“I would like to thank SERC, my employer, which places a high value on continued professional development and who were able to part-fund the cost of the tuition. And a huge thanks also to my tutors at Belfast Academy of Marketing, whose own real-life business backgrounds provided a high-quality teaching experience.

Michelle added: “CIM has 130 accredited study centres in 36 countries, and exam centres in 132 countries, so to be awarded Overall Worldwide Top Student is a massive achievement for me both professionally and personally. Having a CIM qualification on my CV is a hallmark of my commitment to my career in marketing and the award is just the icing on the cake. I would recommend anyone working in the industry to complete a CIM qualification. It’s a very challenging qualification but also very rewarding.”

Michelle also completed the CIM Level 6 Diploma in Professional Marketing last year.

Apply now for courses commencing September 2020 at SERC’s Bangor, Downpatrick, Lisburn and Newtownards Campuses. 

Visit to find out how you could be #BetterOffAtSERC.


Please enter your comment!
Please enter your name here