Local Residents In Newry Mourne And Down Are Invited to Discover Hidden Gems At Home
Local residents are invited to rediscover the exceptional experiences on their own doorstep at Newry Mourne and Down District Council’s Hidden Gemsat Home event, a dedicated tourism showcase taking place on :
Saturday 14 March 2026, from 12noon to 4.30pm, at Down County Museum.
Designed to inspire people across the district to explore and support local tourism, Hidden Gems at Home celebrates the people, places and lesser-known experiences that make Mourne Gullion Strangford so special.
Whether planning a staycation, seeking a new outdoor adventure, or simply looking for fresh ideas close to home, visitors can enjoy a welcoming day out and meet a wide range of local tourism providers.
The showcase will highlight the district’s diverse tourism offering, including outdoor adventures, cultural attractions, food and drink producers, accommodation providers and wellness experiences.
Newry Mourne and Down District Council Chairperson, Councillor Philip Campbell, said, “Hidden Gems at Home forms part of the Council’s wider tourism marketing programme.
“It is about celebrating the incredible tourism experiences available right across our district. From outdoor adventures in dramatic landscapes to heritage, culture and local food, this event brings together the people and places that define Mourne Gullion Strangford.”
The event also brings the Council’s refreshed tourism brand to life and will see the new branding officially launched to the public. Shaped through local engagement, the brand positions Mourne Gullion Strangford as a distinctive geographic destination, underpinned by its sub brand, Ireland’s True Nature as its unifying essence.
It reflects the district’s three Areas of Outstanding Natural Beauty, the Mourne Mountains, the Ring of Gullion and Strangford Lough & Lecale, while supporting its UNESCO Global Geopark designation and reinforcing a strong, unified destination identity.
Speaking about the redefined tourism branding, Chairperson Councillor Philip Campbell said: “Our refreshed branding showcases the area’s breathtaking landscapes, rich heritage, welcoming communities and memorable experiences.
